Tag: March Madness

The NCAA’s ‘March Madness’ Basketball Brand Will Now Include Both the Men’s and Women’s Tournaments

Sep 29, 2021

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by

Inside Sports Journal

in Basketball

By Zac Cornell The NCAA announced that the lucrative “March Madness” brand would now be used for both the men’s and women’s basketball tournaments. Although few details were provided, the move is an important, significant development for women’s NCAA basketball, and the result of an external review of the gender inequities exposed at the 2021…